Whitelisting is very powerful for Extending Reach and Boosting Engagement. It will help you introduce your brand to specific audiences of people and increase your brand engagement through interesting content.
What information is needed in order to get things moving. Your Business Manager ID is the most important. This is a 15 digit number found in the business settings that will be shared with the influencer.
The Influencers are going to need to grant you access through the Facebook Business Manager. This is found at business.facebook.com. These instructions are what an influencer needs to do.
If they do not have a Business Manager, you will need to create one.
After creating a Business Manager they should see the following page. Unless they already have one:
From here start by clicking on Business Settings.
They will need to start by double checking that their FB Page has been added. If not, they will need to click “Add a Page”.
Then they will need to add their instagram page as well. To do this they will scroll down to Instagram on the left. Then click “Add”.
Scrolling up again on the left they’ll go to the “Users” section, Click “Partners” and then on the right they will click “Add in Partner to share assets with”.
At this point the influencer will need to have copied the Facebook Business Manager ID mentioned earlier. In the “Add a New Partner” they will need to place your ID number and click Next.
On the left side of this pop-up you’ll see a “Select Asset Type”. From here they will want to start by selecting “Pages” which is for Facebook. The influencer will need to choose the brand’s Facebook Page and choose the permission level so you can create “Ads”. Then go to “Instagram accounts” on the left and grant the same access. Then “Save Changes”.
Once the influencer has granted all this access, their Facebook Page and Instagram account will be visible and usable in your Business Manager and you will be able to create Facebook and Instagram dark posts with the whitelisted content.