Losing control of a multi-generational family owned business is not common. Especially when it is an iconic American company. The story is rich with history and detail that any business fan would love. Learn how Budweiser was lost to InBev forever! Read More
If you are beginning a new venture or in the process of scaling you company, this is a wonderful book to learn lessons from other founders and avoid their mistakes. Better understand the macro and micro impacts from the investor community to customer experience. Read More
A certain balance of confidence is essential to inspiration and a willingness to take advantage of important opportunities. Over-confidence in competence and abilities can damage credibility and lead to poor outcomes. Underconfidence can result in lost opportunities due to hesitancy. The best path is to find a balance of confidence which equates to being perfectly confident. Read More
In Onward, Howard Schultz shares how he ensured Starbucks’ survival through the unprecedented difficulties seen in the 2007-2008 financial crisis. Identifying your customer’s needs and values, minimizing supply chain inefficiencies, and believing in yourself are all key to help your organization weather historic upheavals for survival in the long term.
When faced with a decision, people generally know what the right choice is. However, instead of choosing what is best, people usually rely on irrational gut feelings. This book uses economics and psychology to uncover how we can all start making better choices for ourselves, our families, our communities, and our government.
Building a dependable stream of revenue that grows may be easier than you think. Predictable Revenue reveals in-depth outbound sales strategies that do not require your continuous supervision. You will also learn about a new way to make cold calls, how to build a productive sales team, and how to categorize leads for optimal success. Read More
In Ready Fire Aim, Michael Masterson recommends shooting from the hip and making selling your top priority. Even if your product or service is not perfect, getting it into the market will begin generating revenue right away. For anyone who wants to scale a business quickly and successfully, this book is a must read.
Creativity and emotions are key to creating an advertising campaign that brings more customers to your brand. Hey Whipple, Squeeze This takes you through the journey of strategizing based on a brand’s tensions as well as leveraging a product’s emotional core. When sales are used as the only metric will lead to uninspired advertising for your organization.
Measuring a manager’s individual output does not capture the whole picture. Instead, the focus should be on the quality and total output of their team. High Output Management shows how to give beneficial performance reviews, design an effective delegation process, and a value-based decision-making process.
This book details the pursuit of hearing a customer say, “I will be back!” Cultivating loyal customers means figuring out what the “pickle” -- or whatever the customer desires -- is and delivering it with five-star customer service and a smile. The keys to making this happen are encouraging service, attitude, consistency, and teamwork.
Benjamin Franklin is famous as an accomplished diplomat, visionary inventor, and hard-working businessman. This biography gives you an in-depth look to figure out how he achieved so much. Learn how Benjamin Franklin listened to diverse perspectives and used his ferocious intellect to found a new country.
This book offers a simple explanation for the inscrutable inner workings of computers as well as the story behind one of these machines. Discover how important it is to hire a smart, passionate team. This team will be able to overcome all obstacles through enthusiasm, innovation, intelligence, and hard work. Read More
In both sports and business, effective leaders exude confidence tempered with humility, poise in the face of adversity, and helping others find their strengths to accomplish a team victory. Good leaders motivate like teachers instead of commanding like bosses. Filled with personal stories from decades as a coach, this book will show you how to become a better leader.
Although they shift depending on circumstances and surroundings, most people can be sorted into one of three categories: givers, takers, and matchers. Givers are often the most successful as they sincerely desire success for everyone. Takers are consistently viewed as self-serving. Matchers try to achieve the balance between the two. Which are you? Finding out can change how you interact with teh world. Read More
Radical truths can be used as a powerful tool to achieve many kinds of goals. Embracing harsh realities and encouraging thoughtful disagreement help ensure that all perspectives are taken into account. This book also guides you through five steps that will help you achieve all of your life goals.
As we enter the seventh era of marketing, digital disruption has changed where customers find value. Creating successful marketing for modern customers designing a curated experience. In addition to building experiences driven by content, this book breaks down the four primary steps to produce effective content.
Confronting your ego is an important step in unlocking success. Ego can cloud judgement. You will also learn about the cycle of effort and how thinking big while living small leads to ultimate triumph. Concentrating on learning constantly can help keep your focus on stoicism and help you avoid complacency. Read More
Drawing on years of interviews with successful individuals across many fields, Ferriss gives you the tools of the titans to generate your own triumphs. These wildly successful titans are flawed people who focus on a few of their strengths while transforming their weaknesses into competitive advantages.
There is no easy path to success. To achieve your goals, you will need to apply discipline to your life, embrace your inner warrior, and use fear of failure as motivation. Discipline Equals Freedom gives diet and exercise recommendations to start developing discipline in all aspects of your life. Read More
The traditional management mindset is no longer enough enough in the modern, rapidly-changing world. Because engagement happens when personal growth and organizational growth intersect, supporting employees through transparency and appreciation are important in cultivating a culture of engagement. Read More
Not everyone will help you succeed. This book guides you through three types of people you will encounter. Some openly announce nefarious intentions, some harbor treacherous schemes but claim to be allies, and some have good intentions but betray you in difficult times are some of the people you will meet. Read More
If you are tired of the one-size-fits-all fallacy for leadership training, this book is for you. Using 10 myths of leadership development as a guide, you will learn how to support employees instead of providing generic training. Significant costs come with low employee engagement, and this book offers a few solutions. Read More
What if losing is an intrinsic part of winning? In investing, winning is about luck and mastering failure. Before you begin trading, make sure you have an exit strategy. Surround yourself with people who disagree with you. Taking either success or failure personally is one of the roads to disaster.
Google understands a few things about success. “Work Rules!” explains the eight successful attributes of high-performing managers and why giving employees more authority can lead to earth-shattering results. When employees thrive, the organization benefits from increased resilience and better insights. Read More
Add some management strategies to your toolkit that will build your team up to work together and achieve their highest potential. Start by giving candid feedback -- a harsh truth is more helpful than a pretty lie. Focus on creating a safe environment for your team and on the team’s achievements instead of individual achievements.
A cohesive leadership team with nine maximum members focused on the future can rescue an organization with failing health. Learn how to evaluate your organization’s health and how best to communicate on a company-wide level. The leadership team needs to be focused on the effectiveness of the entire organization over any single department. Read More
Failure is the best place to start building a management structure from scratch. As big data changes the world, efficiency is no longer the highest goal. Giving everyone access to information and letting each person make decisions is far more adaptable and separates the successful from the unsuccessful. Read More
If trying to do everything at once is not getting you anywhere, try reading “The One Thing.” Success is built in small, consistent steps instead of unpredictable leaps. Achieving more is possible by changing your approach and narrowing your focus. In this book, you will learn which questions to ask to find your focus. Read More
Assholes are part of everyone’s workplace experience. Take a quiz to find out if you are a “temporary asshole” (having a bad day) or a “certified asshole” (you have developed your mean-spirited character traits). You will also find strategies to help work successfully with these unpleasant people without losing your sanity.
Staying focused on long-term goals and bringing people together to solve problems are skills that leaders should have when muddling through the messy middle. “The Messy Middle” covers many tools in a successful leader’s toolkit including advice from Jeff Bezos and how to harness milestones as motivation. Read More
How does not being too serious translate to success? The best way to build relationships is to be genuine instead of a formal simulacrum of yourself. Networking is the key to opening doors. Make sure to fulfill your deliverables 100% of the time and make cultivating good manners a competitive advantage. Read More
Being happy is possible for anyone. Any money is not the cause, but happy people tend to be more successful. This book shares daily mental exercises that can be applied to change your brain and make you happier. Read More
Stopping the constant worry is possible. Implement a strategy to live in the present without dwelling on the past or worrying about the future. Discover concrete ways to retrain your brain to find the positives. Because fighting the inevitable is a recipe for disaster, learning to embrace the inexorable is another key to stop worrying. Read More
When a company grows too large, it is too easy to concentrate only on the numbers. An organization should focus on showing employees how much they are valued. Building relationships with customers is more than just providing good customer service. Regardless of the organizational size, a united vision is also important. Read More
Stop being crippled by fear. Being courageous and learning the value of change are the first steps to making bold, swift decisions. Identifying what scares you and confronting those fears are the first steps to being courageous. You will also learn to commit to your purpose and to initiate change through executing your actions. Read More
Experimentation can lead to as much expertise as specialization. This book will show you how broad experiences can lead to greater innovation. Because we live in a complex world, specialized experts can fail to take all factors into account. Redefine achievement and learn how to broaden your focus to become a generalist. Read More
Leaders guide a company both in the present and in the future. Because the length of executive tenure is so much shorter in the modern world, priority is put on short-term productivity instead of future success. Help your organization long-term by treating employees with respect and dignity. Read More
What if success has less to do with your IQ than you think? Being successful is about seizing opportunities and a great deal of practicing. Because they depend on timing, birthdate, and birthplace, opportunities are beyond your control. Learn why 10,000 hours of practice is enough to turn goodness into greatness and mediocrity into excellence. Read More
Negotiation begins with a real conversation built on a foundation of trust and empathy. Discovering strategies to build trust and empathy is the first step to successful negotiation. Part of negotiation is the balance of listening to the other party’s issues while staying focused on your own goals only. Read More
Build a business with impact by attracting customers and developing products that work like magic. The first step is to refine your personal purpose by defining what you want to accomplish. Then, identify a group of customers who want and need what you have to offer. Another key is to develop a team that embraces innovation. Read More
How do you become a linchpin? The first steps are selflessly giving people your time and energy, developing new talents, creating opportunities, and consistently delivering on your promises. Learn how to prevent your “lizard brain” from ruining your chances at success by always putting your best foot forward in your workplace. Read More
Failure is a healthy step on the road to success that will inspire you to achieve higher goals. Stay disciplined and focus on your own business’s future without fixating on your competition. Read about ways to work with individual employees as well as how to determine when it is the right time to invest in new team members. Read More
Honest communication, hard work, and constant searching for opportunities led the co-founder of Home Depot to success. Capitalism rewards individuals who innovate and work hard. Impress those you do business with by under-promising and over-delivering while remembering that your customer’s needs are the top priority. Read More
Business success is often tied more to people than performance -- if people like you, you will go further. This book is a cornerstone to understanding the best practices to interact with people and how to be convincing. After reading, you will be a better leader because you will understand the right way to deal with people. Read More
What motivates grit? Combining passion, perseverance, and hard work is more likely to lead to success than talent alone. Moving forward after failing is an important attitude to adopt in order to achieve success. Learn to look beyond your title and to embrace hard work as a more consistent means to success. Read More
It is no secret that great leadership can make a company great. However, there are a few differences between good companies and great companies that go beyond leadership. Ask lots of questions about what your company can do best, introduce new technologies, and create sustainable growth systems to name a few.
If you often find yourself overwhelmed with the work ahead of you, this book offers some solutions. The first steps are to prioritize your task list so that you feel good about it. Then, you should break tasks down into manageable pieces. The strategies in this book will help you plan projects and stay focused during change. Read More
Flex teaches managers how to communicate in order to better lead and leverage diversity for greater innovation. Effective communication can only happen when leaders set personal judgements and assumptions aside. Catalyze your leadership style by learning to acknowledge that your employees, peers, and supervisors build trust in different ways. Read More
Navy SEALs understand a little bit about how individuals work under pressure. “Extreme Ownership” shows how to apply the processes used by the Navy SEALs to business leaders. You will learn how to prioritize tasks and how discipline leads to success. All business owners should apply extreme ownership and minimize ego-driven decisions. Read More
If you frequently find yourself losing focus, you may be trying to please too many people at once. Instead of investing resources and energy into tasks that do not matter, narrow your focus only to what is essential. Essentialism is more than a principle -- it is a way of life that means living by design.