Books

Benjamin Franklin is famous as an accomplished diplomat, visionary inventor, and hard-working businessman. This biography gives you an in-depth look to figure out how he achieved so much. Learn how Benjamin Franklin listened to diverse perspectives and used his ferocious intellect to found a new country.

In both sports and business, effective leaders exude confidence tempered with humility, poise in the face of adversity, and helping others find their strengths to accomplish a team victory. Good leaders motivate like teachers instead of commanding like bosses. Filled with personal stories from decades as a coach, this book will show you how to become a better leader.

As we enter the seventh era of marketing, digital disruption has changed where customers find value. Creating successful marketing for modern customers designing a curated experience. In addition to building experiences driven by content, this book breaks down the four primary steps to produce effective content.

Drawing on years of interviews with successful individuals across many fields, Ferriss gives you the tools of the titans to generate your own triumphs. These wildly successful titans are flawed people who focus on a few of their strengths while transforming their weaknesses into competitive advantages. 

Imagine founding a business with one million dollars in revenue that is built on your passion. Outsourcing and automating can make that business infinitely scalable and profitable. This book covers how to set effectively-sized goals as well as a crash course in market research. Igniting an interest in continuous learning is also very important in achieving a million-dollar one-person business.

In this book, Warren Buffet tells his story and shares the secrets to success. Building a relationship with a mentor, identifying opportunities, and overcoming failure are some of the strategies he recommends. As a leader, you are responsible for staying focused, being efficient, and remaining persistent.

“Switch” uses real-world examples to illustrate how to implement change. Turn failing systems into successes by learning about the three facets of behavioral change. Change works best in small steps and when emotions and rational thinking cooperate. When enacting change, cultivating resilience is necessary.